The Top 7 Signs your Website needs a RedesignSep 2022
Does your Website Need a Re-design?
Your website is effectively your online salesperson, and the latest trends and technologies are always evolving.
But how do you know when it's time for a redesign?
In this blog, we've outlined 7 signs that it might be time for your business to invest in a website redesign, so you can make an informed decision.
Your website is difficult to navigate or users can't find what they're looking for
Your website is often the first point of contact between you and your potential customers. If it's difficult to navigate or doesn't provide the information they're looking for, people will be put off and click away. That's why it's so important to make sure your website is designed with usability in mind.
Website users should be able to find what they are looking for easily, without getting lost in a confusing array of links and pages. A well-designed website will be easy to navigate and allow users to find the information they're looking for quickly and easily.
Your website isn't mobile-friendly
In today's fast-paced world, it's more important than ever to have a website that is mobile friendly. People want to be able to access information quickly and easily from their smartphones and other devices. If your website isn't designed with this in mind, it can quickly drive people away.
If your website isn't mobile friendly, perhaps it's time to look into a re-design or consider how you can edit your current site to become more mobile friendly.
Make sure your website is inclusive by making sure it is user-friendly and responsive on both mobile and desktop.
Your website looks dated or doesn't reflect your current branding strategy
Your website is one of the most important tools in your marketing arsenal. Often it can be the first touch-point with clients, so ensuring it reflects your most current branding is important.
Website redesigns can be a big undertaking, but keeping your online presence up to date is well worth the time and effort, it's an investment.
The overall design and layout of your website is confusing or cluttered
A confusing and cluttered website layout can drive away potential customers, while an easy-to-use website will keep them coming back.
A successful website will have both brilliant content and eye-catching, aesthetically pleasing design.
Ensure people want to come back time and time again to your website, rather than click through once and immediately click off due to the confusing layout of your site. Make the right lasting impression.
You're not getting as many leads or conversions as you'd like from your website
If your website isn't converting as many leads as you'd like, perhaps it's time to look into the why. Perhaps it's the reasons listed above, or something else that is putting prospects off about your website?
Looking into your layout, design, navigation issues, and inclusivity for mobiles is a great jumping-off point to analyse just why your website isn't converting opportunities as much as you'd like.
If any of these seven points apply to your website, perhaps it's time to consider a website redesign.
Our team at Intergage Marketing Systems is here to help!
We can work with you to create a mobile-friendly, easy-to-navigate, and aesthetically pleasing website to increase your conversions and help your business grow.
Feel free to Book a meeting today to see how we can help!
Alternatively, if you'd like an inside-look on how our Website design process works, we have a blog on it, outlining the "Five phases of our Website redesign process".